According to Wikipedia, Multi-level marketing, also known as pyramid selling, referral marketing and network marketing, is a pyramid-shaped marketing strategy in which profit is derived from two revenue streams: from guide deals to clients and from commission in light of the offers of selected colleagues, otherwise called down line wholesalers. MLM Software Companies are expected to sell products directly to the consumers by means of word of mouth marketing and relationship referrals. They are also incentivized to hire others to join their company as distributors. In MLM Software, people earn by becoming a distributor of such companies and by selling their product. However, the best way of making money is by hiring members in your down-line to sell the product.

A great part of MLM Software business is the income from the sales of the distributors in down-line. In order to make money, you need to know how to sell products and build a strong down-line. In addition, companies must know about the recruitment strategies.

One way to hire new members is by creating a list of your family and friends, and explaining them about your business idea. These individuals will probably put resources into your business. Another way can be to place ads in magazines, newspapers, and online ad portals that also give a chance of recruiting new members.